Why Digital Marketing is the Right Choice for You

Learn why digital marketing is quickly becoming more popular than traditional methods and why it's an excellent career option for students and employed professionals.

Paul Delaney19/06/231 minute 56, seconds read0 Replies

Email marketing is far from a lost art, and with the rise of technology, organizations have an easier time keeping track of their audiences and learning about the latest offers and products. To gain the right skills to create and execute your own digital marketing campaigns, you need to practice extensively in a wide range of projects. Ankit, an expert in search marketing advertising, shares his experience through digital marketing blogs. These blogs not only help professionals understand search engines better, but also teach them the best practices of digital marketing and search engine advertising.

Traditional marketing still has its place in the world, but digital marketing is quickly becoming more popular due to its affordability and analytics. If you're looking for a career that doesn't involve working from 9 to 5, you can create your own digital agency or become a freelancer. It's also important for anyone running a business to have a basic knowledge of digital marketing in order to convert customers. Since companies rely on Internet marketing, there are plenty of digital marketing opportunities available.

To be successful in this field, you need to have knowledge in science, statistics and visualization. Students from any field can pursue digital marketing as a profession. Digital advertising has an excellent professional perspective in digital marketing for competitive creatives looking for a dynamic, people-oriented environment. The digital marketing space is so versatile with a wide reach that there is an increasing demand for professionals to meet the marketing needs of companies in all sectors and spaces.

One of the reasons why a digital marketing career is so exciting is because the field is constantly evolving as different platforms are introduced. By signing up for an online digital marketing certificate from IIM Raipur, you will not only have a comprehensive view of the domain, but also excellent career opportunities due to the IIM name. The IIM Raipur online digital marketing certificate covers both the technical and behavioral aspects of digital marketing practices and consumer behavior. Advertising has changed significantly over the past few decades, and digital advertising has become a major part of digital marketing. According to LinkedIn, Digital Marketing Specialist is one of the 10 most in-demand jobs with 860,000 job offers.

This makes digital marketing certification one of the most popular career options among students and employed professionals alike.

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Paul Delaney

"Paul Delaney is very experienced in the education industry, backed by over 15 years of digital marketing expertise. As the Director at Content Ranked, he leads a London-based digital marketing agency specializing in SEO strategy, content creation, and web development. His impressive track record includes serving as the Marketing Director at Seed Educational Consulting Ltd, where he plays a pivotal role in helping African students pursue overseas education.Paul's extensive experience spans multinational brands within the education sector. Former Business Development Director of TUI Travel PLC owned brand, Area Manager at Eurocentres Foundation and Sales Manager at OISE, demonstrate his profound impact on global B2B and B2C sales channels in international education. Furthermore, with a postgraduate diploma in Digital Marketing and a background in event promotion, DJing and music production, Paul Delaney combines versatile skills to drive client success. With a wealth of experience and an impressive portfolio, Paul Delaney is the go-to expert for those seeking to thrive in the education sector's ever-evolving digital landscape."