The salary of a digital marketer is relatively higher than the salaries of other specialists in this industry. Despite the fact that the current year is holding back increases, reports indicate that digital marketing is one of the skills employers are willing to pay a premium for. Some of the main companies that offer lucrative salaries in digital marketing are Accenture, Deloitte, IBM, Fortira, Apple, Intel, Meta, etc. The roles and responsibilities of a digital marketer include analyzing digital data to make key recommendations on website optimization, conducting social media audits to ensure that best practices are used, maintaining a multi-account digital panel, collaborating with the sales team to create marketing campaigns, and maintain online ads on all e-commerce platforms.
Your potential earnings as a digital marketer will depend on a number of factors, such as your location, the size of the company you work for, your level of seniority and your years of experience. Whether you're looking for a job or are getting professional in your current position, it's always a good idea to continue your digital marketing education. The world of digital marketing offers many opportunities to get great compensation for your work. Business owners and digital marketers use digital technology in conjunction with marketing strategies to promote products and services to specific consumers.
As organizations continue to invest their resources and money in digital marketing initiatives, this will result in more digital marketing job opportunities for entry-level, managerial and executive level positions. If you have more than five years of experience as a digital marketer, you can expect more than your previous salary in digital marketing. In addition to the above-mentioned careers, there are other digital marketing job profiles that specialize in specific domains. The following tables show the main job profiles that earn the highest salaries in digital marketing, work locations and digital marketing salaries based on experience.
The work involves boosting search results, managing online campaigns, accessing several digital channels and ensuring that the company's digital marketing initiatives are aligned with its overall strategies and objectives. Having a degree in digital marketing may make your resume stand out a bit, but the reality is that this industry prefers skills above all else. As an industry full of opportunities, digital marketing has been creating career options that didn't even exist ten years ago. According to a report by Burning Glass Technologies, four out of 10 marketing jobs require professionals to have digital marketing skills.