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Copyright © 2000 East West Cultural Development Centre.
Last updated 160500.

Global integration has brought about material progress, but at the same time contributed to the weakening of human relationships. While the world is getting smaller, the distance between people seems to be drifting apart. People are becoming too self-centred and are placing too much importance on consumption and the material aspects of life. The result is a society that is economically focused. Profit becomes the overriding motivation. Competition has become severe, giving rise to a strong pressure to grow even when we know that the pace is unsustainable.

Severe competition breeds short-term thinking and a gambling mentality amongst individuals. Society becomes unstable as a result of having to deal with huge fluctuations in its business cycles, with devastating consequences to affected individuals.

The pace of change is ever increasing. It took Europe two hundred years to industrialise. The United States took half as long. Japan took only half the amount of time required by the United States. Currently, most of the newly industrialised economies in Asia are taking only a decade or two to move from agrarian societies to industrial ones. Many are even talking about achieving the status of knowledge-based economies. At this rate of development, cultural adjustment greatly lacks behind physical and structural development.

In the new knowledge-based economies where information is readily available, we need a generation that can handle the vast new amount of information and knowledge, and yet has the wisdom to distinguish the gem from the trash. On the other hand, profit-driven businesses understand that perception sells, and will employ technology fully to present information, which are favourable to their business objectives. It is important that a person possess firmly founded values and a deep sense of rootedness in order to have a firm base from which to evaluate the flood of incoming information. More importantly, a person must understand culture in its broadest sense.

In ancient times, Chinese society was run with the Scholar as the highest stratum, followed by Farmers, Artisans and finally Merchants. Today, however, the status of the businessman has been elevated to the very top and leaders and policy makers would in turn seek his views. He acts as a role model for the young. More recently, with the move towards privatisation of previously state run facilities and services, businesses are becoming involved in infrastructure development, utilities, medical services and even education. There is a need for businessmen to reflect on their new roles. More than ever, the quality of businessmen counts.

In our march towards a knowledge-based economy, we also have to reflect on the role of education. In earlier times, education was about learning to live instead of learning to make a living. However, as society becomes more and more economically driven, there is a tendency for education to realign itself towards serving the economic motive. Thus, a vicious cycle develops, in which the economy would demand modification to the system of education to serve its needs. Such an economically oriented education system would train students who eventually become industry leaders to further reinforce this demand. The result is that the students today are often trained in depth in skilled and specialised disciplines.

Meanwhile the world is integrating, and society really requires thinkers and leaders with a much more holistic perspective.
Leadership is needed to change the narrow material focus of today's generation into a wider vision needed in the new millennium. Leadership is needed in many areas, amongst policy makers, in the academia, in businesses, and in education. Yet, true leadership cannot flourish until there is a widespread awareness of the problems and recognition of the need to change. This can only be achieved through open and unbiased dialogue.

The East West Cultural Development Centre hopes to contribute to this change by identifying and researching on the issues involved, by:

offering a platform to stimulate wide ranging dialogues amongst concerned individuals,

serving as a bridge between business, academia, policy makers and educators,

promoting specific programmes, including education programmes to deal with specific cultural needs arising from the adjustment to a fast changing world.